Gàidheil & Gaeil Leading in Cultural Tourism

This is a ground-breaking new programme to enable Irish and Scottish Gaelic speakers to shape the development of cultural tourism in their regions.

The programme will help leaders in tourism-based organisations to understand the rapidly changing nature of tourism and tourists, and the critical role they can play in the development of the tourism sector in their destination, and ensure that initiatives are market-led, sustainable and collaborative. We will explore cultural tourism in detail, presenting practical examples, and uncovering how it impacts on your local place and people.